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Importance of Your Website and It’s Optimazation

Corine Leech — Sun, 11 Feb 2007 15:14:01 +0000

By now all dental offices should have and see the value of a web site. A really nice, flashy web site is terrific BUT if no one ever finds it what good is it to the bottom dollar of your practice. You have to know how to drive the general public to your site so they know you, your Team and the terrific dental services you offer. Just this past Friday, while I was in the office working, I received an email from a client I had seen as a new patient in February of 2005. On her visit we had taken digital photos so she could see her dental needs and problems as we see them. She then talked with me about what she wanted to change in her mouth. Together we formulated a treatment plan to help her accomplish her goals. Did she schedule, no, she did not have the money. I had not heard from her until Friday. Her email stated she had been able to obtain financing at last, and was ready to schedule her $22,000 case. The link to the web is, she was originally referred to our practice through a link we have with About Cosmetic Dentistry.com, that directed her to our web site. From our web site she called to schedule her original appointment. And now, 2 years later that same web optimization, linked her back to our site where she found the link to financing through Enhance Patient Finance and emailed me to schedule her appointment. The Internet and your web site truly are the key to an untapped public who is now better educated and researching the type of dentist they want.

FYI there is a tremendous program being offered to help you better understand the Internet link for your practice. It is in Austin Texas at The Hyatt Lost Pines Resort on March 23 and 24th. It is being offered by ACE (The Academy of Comprehensive Esthetics).

Lecture & panel discussions will feature dental experts Dr. Tom Hedge, Dr. Marvin Berlin, Dr. Kent Smith, Dr. Peter Boulden, Dr. Curtis Westersund, Dr. Gerilyn Alfe, Dr. Anthony Vocaturo, Dr. Tim Hale & Dr. Peter Masci.

You’ll also have the opportunity to learn from industry experts Mr. Zach Hoffman of Dental SEO, Mr. Jim Higgins of Smile Reminder, Mr. Tim Kelley & Mr. Tim Healy of TNT Dental, Mr. Dan Scott of Roadside Multimedia, Mr. Howie Horrocks of New Patients, Inc., Dr. Bill Jackson of PlanetDDS, and Ms. Jennifer Poppers of ShopPR.

Do not miss this tremendous chance to get on board with the newest wave in attracting new clients to your practice and increasing your bottom dollar.

Vita Shade Guide in Bleaching Order

Administrator — Sun, 27 Aug 2006 23:25:54 +0000

New Patient Telephone Contact Sheet

Corine Leech — Sat, 15 Jul 2006 22:25:08 +0000

Here area few vital items that should be included in that Initial New Patient Telephone Contact:

Name
Referral Source
Practice Descriptive Statement
Reason For Appointment
Home Address
All Contact #’s for verification
Credit Card Number to Reserve Appointment Non Refundable if no show
Packet if Time
Web site Address to Fill Out Forms On Line
Info Must be at Office 48 Hrs in advance
Initial Feeling Regarding Client
Appointment Date & Time

This is valuable information to gather prior to scheduling a New Patient in your office. It will help you start to develop a relationship with them and help them see that you are different from the rest.

New Paging & Message Software

Corine Leech — Thu, 11 May 2006 03:19:49 +0000

Replace outdated light paging systems

Monitor patients in the office and where they are

communicate between Team members

Check this new system out looks pretty neat. We downloaded trial version and are playing with it. I have no vested interest in this just think it looks neat.

www.Patient-Tracker.com

Feel Free to Ask! Dental Blogs is about sharing ideas without confrontation.

soileau — Tue, 01 Nov 2005 14:44:40 +0000

We have all been on other forums where anyone can post anything about anyone. This often leads to angry and self-ritious grandstanding. In other words, confrontation for the sake of protecting ones turf, as opposed to simply sharing ideas for the simple sake of helping others. All the authors of this forum have the obligation and responsibility to maintain an environment where anyone feels comfortable asking a question or sharing a view without being ridiculed or interrogated. There are too many forums where this mentailty exist. The end result is that only a few meaningful post are presented which are then attacked and no one else post anything. That will not happen here. If you have any question or want to share an idea in a thoughtful way, please do so. That is what this forum is about. We have the best and brightest here and they truly want to help others achieve the same success that they have. They willingly share their ideas and experiances without any form of compensation other than the warm feeling of knowing they made a difference. So I personally invite all of you to ask or share whatever you wish because I bet you will have more to teach me as I have to teach you.

Tony

Need Technology Help?

Dr. John Jameson — Tue, 16 Aug 2005 19:11:36 +0000

Did you come to dentalblogs.com looking for an answer to some technology question not addressed here yet? Do you need technology help? I’ve helped many of you over the years with varoius questions as you make purchasing decisions and/or try to implement technology better. But now I’m even better positioned to help you than ever before. My secret weapon? David Redwine! As if the 25 years of experience and the string of certifications after his name donâ€™t speak for themselves, our Jameson Management clients are singing his praises after research and reports help save them thousands. So, now you can sign us on as technology consultants and spare yourself from those technology headaches and questions! I walked all over a tradeshow with Dr. Michael Archer recently and know that helped a ton with his general peace of mind as he embarks on his practiceâ€™s technology purchases. Call 877.369.5558 today to learn more or to ask me & Dave your technology question! Maybe it’s something I can share with future dentalblog.com readers, too!

Dr. John Jameson
Chairman of the Board
Jameson Management, Inc.
www.jamesonmanagement.com
"You CAN have the practice of your dreams!"

Who Presents Your Teatment Plans???

Corine Leech — Mon, 01 Aug 2005 01:17:52 +0000

There is a whole new approach, which I must say truly works, take yourself (Dr.) out of the case presentation and get your Team to training to do these for you. You case acceptance will be greater and so will the total dollar amounts on your treatment plans. Get your Team trained to handle the consultations. Team members bond easily with patients and become their friends. Patients find it easier to talk with them about dental concerns because they see us as not judgemental and have nothing financially to gain from the patient accepting or not accepting treatment. Give the Team the digital photos they need to help your patients see what their dental health is really like. It is not about selling dentistry, it is about helping patients truly see inside their own mouths and take ownership of the dental conditions. When they see, for instance, how tooth number 30 has the entire back cracked off and the white gunk that is on the inside of their lower teeth they will want to ask for help to get those things taken care of. Trust me on this, do your research, get some training for your Team and you are on your way to better case presentation and acceptance. Remember, case presentation starts with the very first phone call to your office; be sure all the right people are in the right places.

The Importance Of Your Office Website

Corine Leech — Mon, 11 Jul 2005 02:55:42 +0000

To all of you who still do not have a web site; here is another reason to get one NOW!!! Communication with you patients, new and current. This weekend I received two phone calls from “new” patients who are interested in getting dentistry done that they have put off. They both stated that they had found the office through our web site. So, how did they contact me by phone, on the weekend. Well, on the web site it has the office telephone number, they called and listened to our message which stated the office was closed and would reopen on Monday, it has a message that list my personal cell phone in case of emergencies. They both called because getting in the beginning of the week to get a complimentary consultation is an emergency to them. I was able to spend a few minutes on the phone with both of them and a sured them we will get them in the schedule ASAP. Through a simple screening process I was able to establish that they are the kind of patients we are looking for and feel sure that their search ended for someone to do their dentistry with our phone conversation. New patients like to know they can reach you; get a web site let them know you are out there and how great your practice is. It works. WWW.tntdental.com is a good place to start!

Caller ID

Corine Leech — Wed, 29 Jun 2005 19:22:03 +0000

Once again today as I utilized this great technology,caller ID, I realized how nice it is not to get blindsided by not knowing whose calling. It kind of makes answering the phone a contest, to not let the caller get to you because you already are prepared. It is well worth checking out .