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These days, access to information is everything. For dentists, practice marketing in the Internet age is evolving constantly and quickly. TNT Dental, the premier dental website and marketing company, has taken dental marketing to the next level with TNT.mobile.
It’s all about the apps.
Fact: In only nine months, iPod app downloads topped one billion.
What is an [...]

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On the Internet these days, videos are a hit. YouTube is the second largest search engine on the planet. If you’re not using video testimonials on your website, you’re missing out on potential customers. For years, marketers have known that the best advertising is word of mouth. Good patients usually refer other good patients. That [...]

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This week, TNT Dental’s Tips Blog brings us great information about website testimonials. Did you know that 70% of people trust the personal opinions they read online? Or that the Texas Dental Association’s marketing guidelines prohibit testimonials in dentists’ advertising?
The article also features a downloadable pdf of a testimonial questionnaire for your patients – free! [...]

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If not, you’re missing out on these hot topics today:

5 Mistakes that Cost You Thousands
Dental Assistants & Case Acceptance
Fewer Teeth Linked to Heart Disease
Healthcare Reform and Dentistry
Journal of an Out-of-Work Hygienist
MacPractice for the iPad
The Going Rate for a Baby Tooth
Tomorrow’s Hot Careers: Dental Hygiene

Go to www.facebook.com/dentalblogs and request friendship right now, so tomorrow you can [...]

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If your dental website, blog, print, radio, or other advertising features testimonials, be aware of the FTC guidelines that went into effect late last year. Not knowing the rules won’t save you from a potential $16K daily fine that could be imposed for every infraction. That packs a punch!
For dentists, the first point of reference [...]

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In “Dentists work on reducing costs” by Arlene Furlong, an article posted on the American Dental Association’s website, we’re told that dentists are making these changes to weather the economic storm:

Adding or Adjusting Hours of Operation
Adding Services
Hiring Associates (for extended hours & services)
Do More General Dentistry
Cut Overhead
Cut Staff Hours
Fully Use Assistants & Hygienists

Tips from the [...]

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This week, TNT Dental’s Tips blog shares 5 secrets to using your website to promote new services, technology, or products. The tips are great, so if you have a website, be sure to check it out. If you don’t have a website…get in the game!  http://tips.tntdental.com

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The pros at TNT Dental tell us, “you can lead a patient to your website, but you can’t make ‘em stay.” That’s not to say your potential patients are horses, but there’s some truth in the statement. This week, in the TNT Tips Blog, you’ll find expert advice regarding no-nos! and yes-yesses! for building a [...]

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Today, a Web Exclusive article, “When patients know more than you,” posted on www.DentalProductsReport.com. In it, Senior Editor Noah Levine tells us that a survey by Pew Internet Project reported 75-80% of Internet users look for medical information online.
Question is, does the vast medical and dental information on the Internet educate and inform patients well? [...]

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Remember when DentalBlogs covered the new oral cancer screening technology, Identafi? Well, the maker of Identafi, Trimira, is now offering FREE (that’s right, free) clinical pictures of oral cancer cases. If you have a dental website, you may know just how difficult it can be to get your hands on quality clinical photos. Trimira has [...]

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